As a response to consumer demand for all-natural products, Necco Wafers, have recently undergone a “make-under”. Artificial colours that had been previously used have been replaced with plant-based colourants such as beet juice, purple cabbage, turmeric, cocoa powder and paprika; while natural extracts of lemon, orange, clove, wintergreen, cinnamon and licorice replace artificial flavours. Ironically, the only flavour that couldn’t be “greened” was lime, as the green colour was too difficult to duplicate. There are now seven flavours in the classic assortment and four varieties of chocolate – white, milk, dark and mocha.
I have yet to sample the new and improved Neccos, but according to the company they are apparently a bit paler in colour and a bit stronger in taste. I think this is a fair trade for doing away with artificial ingredients, though, and I can’t wait to try them for myself.
Did you know…?
- Necco is an acronym for New England Confectionery Company, which is the oldest multi-line candy company in the United States.
- The iconic wafers have been in production since 1847.
- This year, roughly 4 billion sweet and chalky wafers will roll off the line.
Love this post! thanks!
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